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Immersion Nature Baselworld

Before Baselworld gets in full swing, Tudor wanted to invite some guests for a truly out of the ordinary experience in nature and create the buzz...

For this project, we found the perfect location at the heart of a dense forest, not too far from Basel. The place was ideal to build a camp for an exquisite dinner in three connected Swedish styled tipi tents. The group was first taken to the camp aboard Jeeps. To cover the last few meters, a trail of candles, torches and wooden signs, specifically designed by our creative team for the occasion, led them to the camp.

Guests were welcomed in a warm and friendly atmosphere, as in a refuge, with dimmed lighting, hanging lanterns, camp beds transformed into comfortable seats, decorative elements made out of wood, faux fur and woollen plaids. Finally, guests were able to enjoy a delicious "rustic chic" dinner in the presence of a country music band.

Full-immersion accomplished!

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